A useful starting point
Connect channel work to a business result, not only likes. Two pages. Skip a screenshot wall. Skip this if you ran a personal TikTok and want a brand manager job — that is not this evidence.
These examples illustrate structure, not a real applicant’s history. Replace every sample detail with your own evidence. Follow the employer’s instructions on qualifications, registration, document length and file format.
Evidence to consider
- Channels you owned
- Paid vs organic honestly
- A conversion or community proof
- Crisis or moderation if relevant
Illustrative achievement bullets
- Grew LinkedIn followers 8k to 21k in a year while demo clicks from social rose 27%
- Ran always-on paid social at £6k/month with a documented creative test grid
- Wrote a 12-hour crisis protocol used during a product outage
- Managed 3 community managers and a UGC calendar
Relevant skills to substantiate
Organic social · Paid social · Community · Creative briefing · Reporting · Crisis comms
What to leave out
- Follower flex with no baseline
- Photos of yourself as the header
- Every platform you have an account on
Choose a layout
Explore the creative template or use it in the CV builder. This is a suggested layout; follow the vacancy’s requirements.